{"id":6786,"date":"2025-12-11T11:08:52","date_gmt":"2025-12-11T09:08:52","guid":{"rendered":"https:\/\/www.xarxalia.com\/actualitat\/el-gran-apagament-australia\/"},"modified":"2025-12-11T13:41:53","modified_gmt":"2025-12-11T11:41:53","slug":"australia-xarxes-socials","status":"publish","type":"post","link":"https:\/\/www.xarxalia.com\/ca\/actualitat-2\/australia-xarxes-socials\/","title":{"rendered":"El Gran &#8220;Apagament&#8221; Australi\u00e0"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"6786\" class=\"elementor elementor-6786 elementor-6775\" data-elementor-post-type=\"post\">\n\t\t\t\t<div class=\"elementor-element elementor-element-f413acf e-grid e-con-boxed e-con e-parent\" data-id=\"f413acf\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-f72eb47 e-con-full e-flex e-con e-child\" data-id=\"f72eb47\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-b27d6eb elementor-widget elementor-widget-heading\" data-id=\"b27d6eb\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Qu\u00e8 passa quan prohibeixes les xarxes socials als menors<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f17d7e5 elementor-widget elementor-widget-text-editor\" data-id=\"f17d7e5\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Imagina que dem\u00e0 et despertes i tot un sector de la teva audi\u00e8ncia ha desaparegut <strong>d\u2019Instagram<\/strong> i <strong>TikTok<\/strong>. No perqu\u00e8 hagin perdut l\u2019inter\u00e8s, sin\u00f3 per llei. Aix\u00f2 no \u00e9s un episodi de Black Mirror; \u00e9s el que acaba de passar a Austr\u00e0lia.  <\/p><p>Des de desembre de 2025, el govern australi\u00e0 ha activat l\u2019<strong>\u201cinterruptor d\u2019apagat\u201d <\/strong>m\u00e9s ambici\u00f3s de la hist\u00f2ria d\u2019internet: prohibir l\u2019acc\u00e9s a les xarxes socials als menors de 16 anys.<\/p><p>A Xarxalia Network ens apassiona disseccionar el futur digital, i el que est\u00e0 passant a l\u2019Ant\u00edpodes \u00e9s el laboratori de proves m\u00e9s gran per al que podria arribar a Europa. Com afecta aix\u00f2 a la llibertat, a la tecnologia i, sobretot, a les regles del joc del m\u00e0rqueting? Anem a analitzar-ho sense embuts.  <\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e62137f elementor-widget elementor-widget-heading\" data-id=\"e62137f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Per qu\u00e8 ara? El final de la \u201cinoc\u00e8ncia digital\u201d <\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d778f57 elementor-widget elementor-widget-text-editor\" data-id=\"d778f57\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>La premissa del govern australi\u00e0 \u00e9s clara: les xarxes socials, amb els seus algoritmes dissenyats per a l\u2019addicci\u00f3, estan provocant una crisi de salut mental entre els joves. L\u2019objectiu <strong>\u00e9s treure els nens del \u201cscroll\u201d infinit<\/strong> i tornar-los als parcs (o almenys, a entorns digitals menys t\u00f2xics). <\/p><p>La llei ataca els gegants (Meta, TikTok, Snapchat, X) amb multes milion\u00e0ries si no impedeixen l\u2019acc\u00e9s. Per\u00f2, com en tota gran decisi\u00f3, el dimoni est\u00e0 en els detalls de l\u2019execuci\u00f3. <\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-59a3bd0 e-con-full e-flex e-con e-child\" data-id=\"59a3bd0\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-614fdd3 elementor-widget elementor-widget-image\" data-id=\"614fdd3\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"576\" height=\"1024\" src=\"https:\/\/www.xarxalia.com\/images\/australia-prohibe-redes-sociales-a-menores.jpg\" class=\"attachment-large size-large wp-image-6777\" alt=\"Australia proh\u00edbe las redes sociales a menores de 16 a\u00f1os\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-085dc61 e-flex e-con-boxed e-con e-parent\" data-id=\"085dc61\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-a7a06d8 elementor-widget elementor-widget-heading\" data-id=\"a7a06d8\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">El dilema del porter de discoteca: Com demostres que tens m\u00e9s de 16 anys?<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b31d772 elementor-widget elementor-widget-text-editor\" data-id=\"b31d772\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Aqu\u00ed \u00e9s on la tecnologia xoca amb la privadesa. Molts us preguntareu: \u201cSi prohibeixen l\u2019acc\u00e9s als nens, com saben qui \u00e9s un adult?\u201d. <\/p><p>La resposta \u00e9s que<strong> ara tots som sospitosos<\/strong>. Per bloquejar els menors, les plataformes estan obligades a verificar l\u2019edat de tots els usuaris, inclosos els adults. S\u2019ha acabat l\u2019anonimat de posar una data de naixement falsa en registrar-se.  <\/p><p>Actualment, s\u2019estan utilitzant tres m\u00e8todes principals que semblen ci\u00e8ncia-ficci\u00f3:<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-1b61047 e-grid e-con-full e-con e-child\" data-id=\"1b61047\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-d020e58 e-con-full e-flex e-con e-child\" data-id=\"d020e58\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-e0742cb e-con-full e-flex e-con e-child\" data-id=\"e0742cb\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-b00d518 elementor-widget elementor-widget-heading\" data-id=\"b00d518\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Estimaci\u00f3 Biom\u00e8trica Facial<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c1f7737 elementor-widget elementor-widget-text-editor\" data-id=\"c1f7737\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Et fas un \u201cvideo-selfie\u201d i una Intel\u00b7lig\u00e8ncia Artificial analitza els teus trets (dist\u00e0ncia entre els ulls, arrugues, textura de la pell) per estimar la teva edat. Si la IA diu que tens 25 anys, passes. Si dubta, et quedes fora.  <\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-a85be60 e-con-full e-flex e-con e-child\" data-id=\"a85be60\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-16aa4aa e-con-full e-flex e-con e-child\" data-id=\"16aa4aa\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-6ccc458 elementor-widget elementor-widget-heading\" data-id=\"6ccc458\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Verificaci\u00f3 Documental<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b5bf28d elementor-widget elementor-widget-text-editor\" data-id=\"b5bf28d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Pujar el teu DNI, passaport o carnet de conduir a la plataforma.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-79bd1be e-con-full e-flex e-con e-child\" data-id=\"79bd1be\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-32d5419 e-con-full e-flex e-con e-child\" data-id=\"32d5419\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-a678e38 elementor-widget elementor-widget-heading\" data-id=\"a678e38\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Tokens d\u2019Identitat<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-52e46b1 elementor-widget elementor-widget-text-editor\" data-id=\"52e46b1\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Fer servir una credencial digital verificada per un banc o pel govern que diu \u201cS\u00ed, \u00e9s major de 16 anys\u201d, sense revelar el teu nom real a la xarxa social.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4efa511 elementor-widget elementor-widget-text-editor\" data-id=\"4efa511\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><strong>El problema<\/strong>: Aix\u00f2 <strong>converteix les xarxes socials en enormes bases de dades d\u2019identitats reals<\/strong>. Per a un adult, significa m\u00e9s fricci\u00f3 (m\u00e9s passos per entrar) i la por leg\u00edtima que un hackeig exposi no nom\u00e9s les seves fotos, sin\u00f3 tamb\u00e9 el seu passaport. <\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-625a437 elementor-widget elementor-widget-video\" data-id=\"625a437\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;youtube_url&quot;:&quot;https:\\\/\\\/youtu.be\\\/Tn1uuNjyjs8&quot;,&quot;autoplay&quot;:&quot;yes&quot;,&quot;play_on_mobile&quot;:&quot;yes&quot;,&quot;mute&quot;:&quot;yes&quot;,&quot;loop&quot;:&quot;yes&quot;,&quot;yt_privacy&quot;:&quot;yes&quot;,&quot;video_type&quot;:&quot;youtube&quot;}\" data-widget_type=\"video.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-wrapper elementor-open-inline\">\n\t\t\t<div class=\"elementor-video\"><\/div>\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-934a8a0 elementor-widget elementor-widget-heading\" data-id=\"934a8a0\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">El Terratr\u00e8mol en M\u00e0rqueting: Volant a cegues<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a88792b elementor-widget elementor-widget-text-editor\" data-id=\"a88792b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Per als professionals del m\u00e0rqueting i les empreses, aquesta mesura \u00e9s un meteorit. Durant anys, hem confiat en la <strong>segmentaci\u00f3 comportamental:<\/strong> dir-li a Facebook \u201cmostra aquest anunci a nois de 14 anys a qui els agradi el skate\u201d. <\/p><p>Amb aquesta prohibici\u00f3, <strong>aquesta dada desapareix de la nit al dia.<\/strong><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-369c4e2 e-grid e-con-full e-con e-child\" data-id=\"369c4e2\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-7f110dd e-con-full e-flex e-con e-child\" data-id=\"7f110dd\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-2261059 elementor-widget elementor-widget-heading\" data-id=\"2261059\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">Ad\u00e9u a les dades de la Gen Alpha<\/h4>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-fe4dc09 elementor-widget elementor-widget-text-editor\" data-id=\"fe4dc09\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Si els menors de 16 anys no tenen compte (o estan a YouTube en \u201cmode desconnectat\u201d sense poder fer \u201clikes\u201d), no deixen rastre digital. No sabem qu\u00e8 els agrada, qu\u00e8 miren ni qu\u00e8 volen comprar. <\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-0d58e67 e-con-full e-flex e-con e-child\" data-id=\"0d58e67\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-b935820 elementor-widget elementor-widget-heading\" data-id=\"b935820\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">El final del \u201cTargeting\u201d prec\u00eds<\/h4>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3720be1 elementor-widget elementor-widget-text-editor\" data-id=\"3720be1\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Les marques que venen moda juvenil, videojocs o educaci\u00f3 ja no poden utilitzar la microsegmentaci\u00f3 tradicional a les xarxes.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b737c9d elementor-widget elementor-widget-heading\" data-id=\"b737c9d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Llavors, com venem?<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9f3a558 elementor-widget elementor-widget-text-editor\" data-id=\"9f3a558\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>El mercat no mor, es transforma. A Xarxalia ja estem veient cap a on es mouen les peces: <\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-49225d9 e-n-tabs-mobile elementor-widget elementor-widget-n-tabs\" data-id=\"49225d9\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;horizontal_scroll&quot;:&quot;disable&quot;}\" data-widget_type=\"nested-tabs.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"e-n-tabs\" data-widget-number=\"76686809\" aria-label=\"Tabuladors. Obre elements amb Retorn o Espai, tanca amb Esc i navega amb les tecles de fletxa.\">\n\t\t\t<div class=\"e-n-tabs-heading\" role=\"tablist\">\n\t\t\t\t\t<button id=\"e-n-tab-title-766868091\" data-tab-title-id=\"e-n-tab-title-766868091\" class=\"e-n-tab-title\" aria-selected=\"true\" data-tab-index=\"1\" role=\"tab\" tabindex=\"0\" aria-controls=\"e-n-tab-content-766868091\" style=\"--n-tabs-title-order: 1;\">\n\t\t\t\t\t\t<span class=\"e-n-tab-title-text\">\n\t\t\t\tEl renaixement del Context\t\t\t<\/span>\n\t\t<\/button>\n\t\t\t\t<button id=\"e-n-tab-title-766868092\" data-tab-title-id=\"e-n-tab-title-766868092\" class=\"e-n-tab-title\" aria-selected=\"false\" data-tab-index=\"2\" role=\"tab\" tabindex=\"-1\" aria-controls=\"e-n-tab-content-766868092\" style=\"--n-tabs-title-order: 2;\">\n\t\t\t\t\t\t<span class=\"e-n-tab-title-text\">\n\t\t\t\tEl gaming \u00e9s la nova Pla\u00e7a del Poble\t\t\t<\/span>\n\t\t<\/button>\n\t\t\t\t<button id=\"e-n-tab-title-766868093\" data-tab-title-id=\"e-n-tab-title-766868093\" class=\"e-n-tab-title\" aria-selected=\"false\" data-tab-index=\"3\" role=\"tab\" tabindex=\"-1\" aria-controls=\"e-n-tab-content-766868093\" style=\"--n-tabs-title-order: 3;\">\n\t\t\t\t\t\t<span class=\"e-n-tab-title-text\">\n\t\t\t\tLa import\u00e0ncia de les \u201cFirst Party Data\u201d\t\t\t<\/span>\n\t\t<\/button>\n\t\t\t\t\t<\/div>\n\t\t\t<div class=\"e-n-tabs-content\">\n\t\t\t\t<div id=\"e-n-tab-content-766868091\" role=\"tabpanel\" aria-labelledby=\"e-n-tab-title-766868091\" data-tab-index=\"1\" style=\"--n-tabs-title-order: 1;\" class=\"e-active elementor-element elementor-element-29af14d e-con-full e-flex e-con e-child\" data-id=\"29af14d\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-19119ab elementor-widget elementor-widget-text-editor\" data-id=\"19119ab\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Si no pots perseguir l\u2019usuari (qui \u00e9s), has de perseguir el contingut (qu\u00e8 mira). Tornem a posar anuncis a \u201cwebs de videojocs\u201d o \u201cv\u00eddeos de trucs de skate\u201d, sense importar qui hi ha darrere de la pantalla. <\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div id=\"e-n-tab-content-766868092\" role=\"tabpanel\" aria-labelledby=\"e-n-tab-title-766868092\" data-tab-index=\"2\" style=\"--n-tabs-title-order: 2;\" class=\" elementor-element elementor-element-2536808 e-con-full e-flex e-con e-child\" data-id=\"2536808\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-18d236a elementor-widget elementor-widget-text-editor\" data-id=\"18d236a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Plataformes com <strong>Roblox<\/strong> o <strong>Fortnite<\/strong> (que sovint escapen a la definici\u00f3 estricta de \u201cxarxa social\u201d) es converteixen en els nous centres de trobada. Les marques hauran de crear experi\u00e8ncies dins dels jocs, no nom\u00e9s anuncis molestos. <\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div id=\"e-n-tab-content-766868093\" role=\"tabpanel\" aria-labelledby=\"e-n-tab-title-766868093\" data-tab-index=\"3\" style=\"--n-tabs-title-order: 3;\" class=\" elementor-element elementor-element-ed27136 e-con-full e-flex e-con e-child\" data-id=\"ed27136\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-5eb607b elementor-widget elementor-widget-text-editor\" data-id=\"5eb607b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Ara m\u00e9s que mai, tenir la teva pr\u00f2pia base de dades (emails, comunitat pr\u00f2pia, newsletters) \u00e9s or pur. Si depens nom\u00e9s del lloguer d\u2019audi\u00e8ncia de Mark Zuckerberg, est\u00e0s en risc. <\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e814e34 elementor-widget elementor-widget-heading\" data-id=\"e814e34\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Arribar\u00e0 aix\u00f2 aqu\u00ed?<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-ab2ba3b e-grid e-con-full e-con e-child\" data-id=\"ab2ba3b\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-4b77422 elementor-widget elementor-widget-text-editor\" data-id=\"4b77422\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>El m\u00f3n est\u00e0 mirant cap a Austr\u00e0lia. Si l\u2019experiment funciona i la salut mental dels joves millora, \u00e9s molt probable que veiem mesures similars a Europa. <\/p><p>A Xarxalia Network, la nostra filosofia \u00e9s clara: no fem copy-paste. Les estrat\u00e8gies que funcionaven ahir no funcionaran dem\u00e0 en un internet cada cop m\u00e9s regulat i privat. Les marques que sobrevisquin no seran les que tinguin m\u00e9s pressupost en Ads, sin\u00f3 les que s\u00e0piguen construir comunitats reals, dins o fora de les xarxes.  <\/p><p>La teva empresa est\u00e0 preparada per a un futur on les dades no flueixen tan lliurement? Nosaltres s\u00ed. Parlem-ne.  <\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-fc985e8 elementor-widget elementor-widget-image\" data-id=\"fc985e8\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"300\" height=\"300\" src=\"https:\/\/www.xarxalia.com\/images\/logo-xarxalia-resenas-google.svg\" class=\"attachment-medium size-medium wp-image-6499\" alt=\"Xarxalia Logo\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Qu\u00e8 passa quan prohibeixes les xarxes socials als menors Imagina que dem\u00e0 et despertes i tot un sector de la teva audi\u00e8ncia ha desaparegut d\u2019Instagram i TikTok. No perqu\u00e8 hagin perdut l\u2019inter\u00e8s, sin\u00f3 per llei. Aix\u00f2 no \u00e9s un episodi de Black Mirror; \u00e9s el que acaba de passar a Austr\u00e0lia. Des de desembre de<a href=\"https:\/\/www.xarxalia.com\/ca\/actualitat-2\/australia-xarxes-socials\/\">Continue reading <span class=\"sr-only\">&#8220;El Gran &#8220;Apagament&#8221; Australi\u00e0&#8221;<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":6781,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"categories":[43],"tags":[],"class_list":["post-6786","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-actualitat-2"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.xarxalia.com\/ca\/wp-json\/wp\/v2\/posts\/6786","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.xarxalia.com\/ca\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.xarxalia.com\/ca\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.xarxalia.com\/ca\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.xarxalia.com\/ca\/wp-json\/wp\/v2\/comments?post=6786"}],"version-history":[{"count":2,"href":"https:\/\/www.xarxalia.com\/ca\/wp-json\/wp\/v2\/posts\/6786\/revisions"}],"predecessor-version":[{"id":6792,"href":"https:\/\/www.xarxalia.com\/ca\/wp-json\/wp\/v2\/posts\/6786\/revisions\/6792"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.xarxalia.com\/ca\/wp-json\/wp\/v2\/media\/6781"}],"wp:attachment":[{"href":"https:\/\/www.xarxalia.com\/ca\/wp-json\/wp\/v2\/media?parent=6786"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.xarxalia.com\/ca\/wp-json\/wp\/v2\/categories?post=6786"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.xarxalia.com\/ca\/wp-json\/wp\/v2\/tags?post=6786"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}