Why be on the leading marketplaces?
More visibility, more opportunities
Marketplaces receive millions of monthly visits. Being present on them allows your product to reach a broader, more targeted audience—without relying solely on your website or social media.
Additional sales channels
It’s not about competing with your direct channel, but expanding it. Marketplaces are secondary storefronts that can generate additional revenue and complement your e-commerce strategy.
Consumer trust
Amazon, Carrefour, Fnac, and PcComponentes are well-established platforms. Your brand automatically benefits from the trust users already place in them when making a purchase.
Data, metrics, and feedback
Marketplaces provide valuable data on buying behavior, reviews, and competitors. Leveraging this information will help you adjust pricing, improve descriptions, and launch more effective campaigns.
Possibility to scale without complications
Forget about building complex logistics infrastructures—many marketplaces simplify inventory and distribution management, allowing you to scale without taking on excessive initial risks.
Our process to make your brand stand out on leading marketplaces
We start by evaluating your current situation: online presence, catalog, direct competition, and the specific rules of each marketplace. This analysis helps us identify gaps, competitive advantages, and define the channels where you’ll benefit the most.
We handle the creation, verification, and advanced setup of your accounts on each marketplace. We adapt all technical, tax, and logistics parameters to ensure compliance and help you stand out from day one.
We review titles, descriptions, images, attributes, and keywords so that each product is optimized for the marketplace algorithm. This improves visibility and increases the conversion rate.
We design advertising campaigns within marketplaces (such as Amazon Ads or Miravia campaigns) segmented by product, audience, and objective type: positioning, sales, or branding.
We measure results using advanced tools and customized dashboards. We analyze which products perform best, how your ads behave, and make ongoing adjustments to maximize performance and profitability.
Wild plans? We’re all about strategic moves.
FAQs
A marketplace is an online platform where different sellers can offer their products to a large volume of users. Amazon, Miravia, and PcComponentes are some examples. Unlike your own online store, these platforms already have traffic, making it easier to start selling from day one.
Among the most important are Amazon, AliExpress, Miravia, Carrefour, Fnac, Worten, and PcComponentes. Each has its own user profile, sales conditions, and featured categories. That’s why selecting the ones that best fit your brand is key.
Not necessarily. The ideal approach is to evaluate which marketplaces best match your product, customer type, and goals. At Xarxalia, we analyze your case and propose a personalized strategy to be present only where it truly adds value and profitability.
Selling on marketplaces allows you to leverage their massive audience, build trust with new customers, and access built-in promotional tools. It’s also faster than setting up an online store from scratch and can help you scale your sales.
A manager takes care of everything—from opening your account and correctly setting up the technical aspects to optimizing your products, launching campaigns, and analyzing results. Their goal is to improve your visibility, sales, and positioning within the channel.
It depends on the marketplace, the initial state of your account, and the type of product. In many cases, you can see improvements in visibility and sales within a few weeks. At Xarxalia, we work with clear metrics and keep you informed with regular reports.